Botanical image library & plant data

Plant photos & structured botanical data

Ready for retail, e-commerce and growers. Build better product pages, plant finders, bench cards and content workflows from one flexible source for plant photos, data and usage rights.

Schedule demo

Schedule demo

Free webinar

Selling Plants in a Digital World

What 668 Consumers Told Us About Plant Information & Buying Behavior

• How do consumers decide which plant to buy and where to buy it?

• What information is essential during the buying process?

• What do customers expect from you after their purchase?

Register to join live or receive a link to the replay. The webinar takes about 45 minutes.

You’ll also receive a link to the replay.

You’ll also receive a link to the replay.

One source, flexible use

One source for plant photos, data and content tools.

Across horticulture, teams spend too much time searching for photos, rewriting plant descriptions, checking names and managing photo usage rights. Open Plant Data brings this together into a single, flexible source, so your content can move faster across every system and channel.

01

Quick access

Access plant photos and structured data from one shared source.

50k+ photos

Botanical names

USDA zone specific

Care data

02

Use it anywhere

Deliver content to your webshop, PIM, CMS, catalog, labels or bench cards.

API

Bench cards

Shopify

Labels

Print

Magento

Wix

WooCommerce

03

Simple licensing

Work with clear usage rights and assets built for commercial use.

Commercial use

Simple pricing

Monthly flat rate

One system for plant photos, data and access.

Bring plant photos, structured data and ready-to-use tools together in one flexible source. Use Open Plant Data to create better product pages, use our plant finder, design bench cards and create content workflows without searching for photos and data.

Hanging planter with purple, pink and white flowers

Botanical Image Library

Access 50,000+ plant photos built for commercial horticulture content. New photos added every day.

Plant portraits, details and product-ready visuals · Connected to botanical names and records · Clear usage rights

Spreadsheet with plant data

Structured Plant Data

Use consistent plant information across teams, systems and sales channels, online, in-store and in printed media.

Botanical names, care data and descriptions · Content ready for webshops and catalogs · Missing plants can be added · USDA hardiness zone specific

Open Plant Data dashboard on a laptop in a garden center

Flexible Plant Platform

Bring plant photos and data into the systems and formats your team already uses.

API, CSV and custom exports · Feeds for PIM, CMS and webshop workflows · Ready for print and internal teams

Ready-to-use from the start

No development work required. Use our ready-to-use solutions to get started.

Plant Finder

Bench Cards

QR-codes

Shopify

Magento

Wix

WordPress

Photo download

Potted shrubs with bench cards on a sales table

Use case: Hansaplant

Use case: Hansaplant

Hansaplant is using the bench card designer to create cards for their outdoor plant area. Their online catalog is integrated via the API, ensuring all available plants are visible to customers.

Hansaplant is using the bench card designer to create cards for their outdoor plant area. Their online catalog is integrated via the API, ensuring all available plants are visible to customers.

Hansaplant

Why complete plant content matters

Why complete plant content matters

Plant content influences every step of the buying journey, from in-store decisions to webshops, QR-codes, catalogs and product pages.

84%

84%

did not buy a plant because the information was insufficient

71%

71%

expect clear plant information in-store, from bench cards to QR-codes

79%

79%

of businesses do not have complete content available for every plant

Consumer and industry survey, April 2026

Blogs & ideas

View all blogs

Laptop with a plant photo and a letter about a copyright claim

How to Avoid Plant Photo Copyright Claims and $600 Settlement Demands

Read article

Shopify integration with a plant catalog on a laptop

From Latin Name to a Complete Shopify Plant Store

Read article

Plant page featuring chives on a laptop

A Better Way to Help Customers Find the Right Plant

Read article

Agenda

Trade show

2026 NNBA Fall Meeting & Trade Show

The Coeur d’Alene Resort
Coeur d’Alene, Idaho, USA

Meet Open Plant Data at the NNBA trade show for independent garden centers.

Event details
Open Plant Data: Don’t let your plants look alien!

Meet Open Plant Data at the 2026 NNBA Fall Meeting & Trade Show in Coeur d’Alene. Discover how our plant data, realistic photos, Plant Finders and bench cards help independent garden centers sell plants with confidence.

Three days of networking, education and new business connections, with a Retro Space Travel theme. We look forward to meeting NNBA members and industry partners.

Visit us at the trade show

Monday, October 19: 5:30–8:30 PM
Tuesday, October 20: 8:00 AM–1:30 PM
Local time in Idaho (PDT)

Visit NNBA
Webinar

Selling plants in a digital world

In English · Online · 45 minutes

Discover how better plant information builds confidence and helps you sell more plants.

Register for the webinar

What do 668 consumers tell us about plant information and buying behavior? Join Edwin Meijer to discover how better plant information can build confidence and help you sell more plants.

We use your details to process your registration and email your confirmation.

Turn plant data into value for your customers

In a short demo, we’ll show how Open Plant Data fits your webshop, PIM, catalog, bench cards or content workflow, including webshop plugins, clear usage rights and flexible access.

Schedule demo

Schedule demo

Schedule free demo